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Connect with Digital Leaders from DACH’s Top Retailers and D2C Brands

Even in the face of economic uncertainty, the German eCommerce market is still growing, offering a huge opportunity for retailers who can keep up with changing consumer demands.

Retailers must reimagine their business strategy and digital capabilities to offer shoppers the device agnostic buying experience they now expect and drive sustainable growth.

DACH’s eCommerce Leaders will hear practical insights on:

  • Optimising omnichannel strategy to create frictionless, memorable customer journeys
  • Creating the right retail media framework to explore new demographics and drive growth
  • Integrating generative AI into eCommerce and marketing activity to create personalised content and messaging
  • Leveraging new social commerce trends to boost social traffic and drive conversion across digital touchpoints
  • Capitalising on the growing popularity of marketplaces to build brand and reach new customers

2024 Speakers Included:

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Boris Prondzinski

Managing Director
MediaMarktSaturn

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Clara Haslauer

Country Marketing Performance Leader
IKEA

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Maurits de Gier

Global Head of Non Food Retail
Just Eat Takeaway.com

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Simon Kinzel

Head of eCommerce
Tchibo

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Rushil Dave

Head of Product Management
Douglas

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Fernando Veiga

Fonseca Global Domain Lead for Digital & Consumer
C&A

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Sarah Sunderbrink

Teamlead Social Media
Zooplus

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Blanca Robledo

Global Head CRM
Henkel Consumer Brands

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Laura Thomas

Global Home Care eCommerce Marketing
Unilever

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Matthias Haase

Managing Director Zalando Studios
Zalando

What People Are Saying About eTail Germany

“With a great balance of retailers and service providers, this event offers the best opportunity to have face to face time with the people we want to meet.”

Alexandre Goubin
Director, Operating Model & Commercial Optimization
LEGO Group

“Outstanding organisation, speakers, participants with so much to discover, discuss and learn. Highly valued in person meetings far beyond any VC experience.”

Volker Harbrecht
Head of eCommerce Disruptors
Meta

“A good mix of core and inspirational content. Addresses the challenges faced by eCommerce and digital leaders in retail and features inspirational content so you can walk away ready to innovate your business.”

Dennis Goetze
Director of Retail Media
Shop Apotheke

The eTail Germany Difference

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Connecting you to leaders from top companies

Where you really find out what the leading retailers and D2C brands are doing to ready your eCommerce, Marketing and Digital Strategy for today and tomorrow.

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Engaging and immersive experiences

Take part in small working discussion groups so you can learn from all of the great minds in the audience as well as the speakers.

3

Focused on your specific needs

An agenda based on 60 research interviews with retail and D2C brand leaders to ensure every challenge and opportunity you face is addressed.

Real Reviews From Real Attendees

Want to see if eTail Germany is a right fit for you? Take a look at our customer reviews below.

Connecting You To Leaders From The Top European Brands, Agencies and Publishers

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What People Are Saying About eTail Germany

“eTail Germany was an inspiring place to meet, learn and network with ecommerce industry experts. There was a high calibre of speakers and ecommerce experts from DACH region.”

Ibrahim Mbithi
Senior Content & CX Manager
Reckitt Benckiser Germany GmbH

“eTail Germany was an amazing opportunity to understand how B2B/B2C brands execute their digital/ecom strategies and discuss future trends. Furthermore, the event offered a great exchange with various leaders from different industries, an excellent networking opportunity.”

Miray Sari Cigerli
Performance Marketing Manager
Beiersdorf

“A good mix of core and inspirational content. Addresses the challenges faced by eCommerce and digital leaders in retail and features inspirational content so you can walk away ready to innovate your business.”

Dennis Goetze
Director of Retail Media,
Shop Apotheke

Get ideas from all the great minds in the audience through a variety of small working group discussions.

With all the major DACH retail players in the same place at the same time- can you afford not to be there?

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Network with the leaders of the eCommerce community

We’ve created a haven for leading minds in the eCommerce community to reconnect in-person again. With 300 number of eCommerce, Marketing and Digital executives attending, from the leading retailers and D2C brands, and 10 hours of pure networking scheduled, the eTail Germany event is the unrivalled opportunity make connections that will help you address your challenges and capitalise on opportunities.

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Case Study Interactive

Take part in interactive discussions with peers and get great ideas for solving your biggest challenge. The speaker presents their case study then invites you and your group to find a solution to a key unresolved challenge!

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Oxford Style Debate

Walk away with a fresh mindset and better prepared to deal with a burning issue. Witness industry leading figures pitting themselves against each other to deliver the knockout argument.

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Drill Down Roundtable

An exceptional way to genuinely get to grips with your key challenges. Your chance to probe an industry expert along with your peers to source practical solutions collaboratively.

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Synergy Workshop

Turn theory into practice and bring an idea to life. Collaborate with your industry peers on a new forward-looking project to create a step-by-step action plan to launch it.

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Dragons’ Den

Find the next big start up that can help you innovate fast and stay ahead of the curve. Assess each startups benefit to your business and the likelihood of their future success.

Fall In Love With Berlin

Hotel Palace, Berlin

18th –19th March 2025