Cornelia Lenz
Chief Digital Officer POC SportsMain Day 1 | 18th March
2:00 PM FIRESIDE CHAT INTERACTIVE: Recognising Customer Needs: How can you gain a deeper understanding of your customer behaviours to boost engagement through personalisation and rewards that drive long-term retention?
- What are the best techniques and metrics for collecting and interpreting data to uncover insights into customer behaviours and preferences that keep them engaged?
- How can you create widescale reward programs that resonate with individual customers and encourage repeat engagement and business?
- How can customer feedback be encouraged and used to track behaviours and preferences that shape successful personalisation and engagement programs over time?
Check out the incredible speaker line-up to see who will be joining Cornelia.
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