09 - 11 March, 2020
The InterContinental Berlin
+44 (0) 207 368 9573
FOCUS DAY - 9th March, 2020
Monday, March 9th, 2020
2:00 PM Increasing the AI footprint in your organization Panel Discussion: How can you implement AI and ML to gain better insights that enable you to send more personalised messages to each individual customer at the ideal time?
- Assessing the main challenges of working with AI and how retailers can make sure is properly integrated with the existing technologies in house to make it successful
- What are the critical success factors retailers should look out for when planning to implement AI in their business?
- How to create campaigns aligned with your marketing goals achieving truly relevant messages at scale and increase your revenue targets
- How to tackle with the inability to consolidate, analyse and act on customer data not having the full view of the customers that is making customer’s fatigue rises