Eleftherios Kousakis
Vice President Sales, Central & Eastern Europe MastercardEleftherios is a decade-long experienced Business Development Professional and a passionate People Leader, with an existing track record in scaling businesses significantly across multiple Markets in Europe. His routine in making data-driven decisions, paired with his experience in leading diversely composed teams, has also raised his interest in providing data-based and personalized experiences to each individual on the planet. So, it is no surprise, that his professional career led him to the User Experience Optimization and Personalization space, where he has been a leader for different vendors for the past 7+ years. Eleftherios, with his vita, is not only a fervent advocate of advanced digitalization but a true ambassador for AI-driven personalization across all industries
Main Day 1 | 18th March
1:00 PM LUNCH MASTERCLASS: Unlocking the Power of Personalisation with Mastercard
- Discover how Dynamic Yield by Mastercard’s personalization technology deeply enhances the customer experience. From tailored recommendations to predictive analytics, see how this synergy drives deeper engagement and delivers measurable business results.
- Dive into real-world use cases from top retailers in Germany and beyond, showcasing how Dynamic Yield by Mastercard’s technology transformed customer interactions, boosted loyalty, and increased revenue across industries.
- Explore the suite of services MasterCard offers beyond payments, including fraud prevention, loyalty programs, AI-driven insights, and more. Learn how these solutions are empowering businesses to innovate and create seamless customer experiences.
Check out the incredible speaker line-up to see who will be joining Eleftherios.
Download The Latest Agenda