07 - 08 March, 2019
The InterContinental Berlin
+44 (0) 207 368 9573
Innovation Manager Digital Channels
4:20 PM CASE STUDY How to tap into your shoppers basic behavioral drivers when using immersive technology to move them along the path to purchase and achieve satisfaction in their shopping experience
•How engaging systematically with your customer is key to creating a seamless customer experience
•How can you get a true reflection of the customer experience in a complex omnichannel environment?
•How to introduce agile technology across the eCommerce department to help create more personalised experiences