eTail Germany 2025

18 - 19 March, 2025

Hotel Palace, Berlin

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Katrin Hana

Head of Loyalty & Retention MediaMarktSaturn

Main Day 2 | 19th March

9:20 AM KEYNOTE FIRESIDE CHAT: Venturing Into Mobile Apps: How can you design a unique app that simplifies the purchasing experience, better connects you to your customers and creates a highly profitable digital sales channel?

  • What are the best strategies for designing an engaging mobile app that users are motivated to use for ease and increased satisfaction? 
  • How can you implement recommendations, notifications and offers that are personalised and wanted by customers based on their behaviours and preferences to keep them engaged? 
  • How can you overcome common pitfalls to ensure that the app is fast, reliable, and accessible to a diverse range of consumers and devices to maximise user adoption and retention? 


Check out the incredible speaker line-up to see who will be joining Katrin.

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