eTail Germany 2020

09 - 11 March, 2020

The InterContinental Berlin

+44 (0) 207 368 9573

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Lars Luck, Vice President Direct-to-Consumer Business at WMF Group

Lars Luck

Vice President Direct-to-Consumer Business
WMF Group

Check out the incredible speaker line-up to see who will be joining Lars.

Download The Latest Agenda

Conference Day One – 10th March 2020

Tuesday, March 10th, 2020

11:10 AM OMNICHANEL PANEL: How can you deliver more engaging shopper experiences in the physical and digital world?

  • How to go beyond omni-channel and think in terms of a single platform where everything lives together
  • How to build a mature unified eCommerce model  that optimises your digital &offline channels to stay ahead of the competition
  • How to create a real digital supply chain in house that can deliver the best experience to our customers in both worlds?
  • Leveraging consumer insights from big data to craft customised experiences
  • How to better capture, analyse and apply consumer data to transform your business into a customer-centric company
  • How to better track customer data footprints across your digital & offline touch points to gain a better understanding of customer behaviour