Simon Kinzel

eCommerce Expert – Former Head of eCommerce Tchibo

Main Day 1 | 18th March

2:00 PM FIRESIDE CHAT INTERACTIVE: Blending New and Old: How can you create a holistic omnichannel strategy that encompasses traditional retail efforts for a seamless customer experience that drives positive business outcomes?

4:50 PM FIRESIDE CHAT: Building Brand Awareness: How can retailers capitalise on the use of marketplaces to expand their reach without diluting brand identity and retaining loyalty programs?

What are the key considerations for balancing marketplace presence with direct sales channels to avoid brand dilution?
How can loyalty programs be integrated or adapted for customers shopping through marketplaces?
How can retailers promote a strong brand identity while selling on third-party marketplaces?

Main Day 2 | 19th March

2:30 PM OXFORD STYLE DEBATE: TRUE or FALSE: AI has the capacity to become more creative than humans

Secure your front row seat as the conference room becomes a battlefield. Witness industry experts fight their corner over the most controversial topics in your industry.

Who will deliver the knockout argument to claim victory? Take your seat and vote!

TRUE: John Sadeghipoor, Marketing Director, URBN

FALSE: Matthias Haase, Managing Director, Zalando

MODERATOR: Simon Kinzel, eCommerce Expert

Check out the incredible speaker line-up to see who will be joining Simon.

Download The Latest Agenda