Vijayanta Gupta is SVP of Growth Strategy for Salsify. His team is responsible for Salsify’s product & industry marketing as well as competitive & pricing strategy initiatives that help our clients grow their digital revenue. Vijayanta advises senior executives across industries on their digital strategy, and his perspectives on digital transformation are regularly published. Before joining Salsify, Vijayanta has held multiple leadership roles in Sitecore, Adobe, Accenture, Microsoft and Tata Consultancy Services across UK/Europe, USA and India. Vijayanta holds an MBA in Strategic Marketing, a Master’s in Computer Applications, a Bachelors in Physics and a Senior Diploma in Fine Arts. He is based out of London and thoroughly enjoys the multi-cultural experience of the magnificent city.
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