eTail Germany 2020

09 - 11 March, 2020

The InterContinental Berlin

+44 (0) 207 368 9573

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Whitepaper & Media Center

Driving Decisions with Real-Time Data: A 2019 Report

Online shoppers today have more choice, more information and crucially, less time. To compete with commercial giants like Amazon, smaller online retailers are finding ways to meet customers wherever and whenever they want to shop- but flexibility is no longer enough. Now, eTailers need to find innovative new ways to personalise their offerings in real-time so they can build a loyal customer base- and they’re going to need to harness customer data to do it. In Q4 of 2018 WBR Insights, Looker Data Sciences Inc, Algolia and dotSource surveyed 100 Directors of eCommerce from across the Germany and Europe to find out more about the challenges they face and the innovative solutions they bring to the table.

Germany Online: An eTail Germany 2018 Report

Continued technological and mobile disruption, combined with constantly shifting consumer preferences, have made the modern shopper’s journey more complex than ever before. For retailers in particular, creating connected experiences across all touchpoints including digital and in-store has become quite a challenge. To understand the unique issues facing retail brands in Germany, Olapic commissioned this study from Worldwide Business Research, surveying marketing leaders operating in the region.

Want even more reading material? View whitepapers and reports from our 2019 event.

2019 Media Center